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More than a Building

Center in the Square owned and operated attractions and organizations:

  • Free Aquariums

    Beautiful, peaceful, educational. Enjoy our atrium's vibrant fish tanks on the first floor!

  • Roanoke Pinball Museum

    The Roanoke Pinball Museum is an interactive museum dedicated to the science, art, and history of pinball. Our games are fully playable and span a near-century of production from the 1930's through today.

  • Kids Square Children's Museum

    Kids Square is a premier destination where families gather to explore, play and learn through a S.T.E.A.M-enriched, educational, hands-on learning environment.

  • Roanoke STARCADE Arcade Museum

    Roanoke, Virginia's interactive museum with 3000+ games!

  • Kids Square

    We Own

  • Illuminights at Explore Park

    We Create

  • Mill Mountain Theatre

    We Support

  • Center in the Square provides 30 Million Dollars in Annual Economic Impact to the Roanoke Valley

blue ridge chocolate festival

blue ridge chocolate festival

The most decadent event in the valley returns Saturday, November 2nd - the Blue Ridge Chocolate Festival to benefit Center in the Square!

Featuring an incredible selection of exhibitors with chocolate treats and tastings, artisan vendors, entertainment for the kids and so much more with 100% of proceeds to this 40 year old non-profit that does so much for our community!

Tickets go on sale Friday, Sept. 27th at 10am at the Berglund Center box office and our website, https://www.centerinthesquare.org/events!

An adventure, 40 years in the making.

Center in the Square, who thousands of patrons know as the home of the Kids Square, Roanoke Pinball Museum, Roanoke STARCADE Arcade Museum and so much more officially opened 40 years ago with over 45,000 visitors in their first weekend of operation!

Read more on 40 years of Center in the Square


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Click the “Find Your Center Adventure” image or the URL listed below to find, plan, and enjoy virtual adventures, singular adventures and multiple adventures

for the field trip of a lifetime with Center in the Square!

www.centeradventure.org

Our Mission

To be an active participant in economic development, both locally and regionally, by helping assure the financial health of vital elements of western and central Virginia’s cultural quality of life

For Center in the Square and its 11 beneficiary organizations, volunteers mean more to us than someone just donating their time. Volunteers help to reaffirm the value of our mission that's endured for 40 years, and we look forward to continuing our mission with you for many more years to come. 

If you want to find out more about how you can volunteer, please fill out the contact form below.

Get involved!

Sponsor Showcase

Without these incredible organizations, Center in the Square would not be able to meet our mission to educate, entertain and interact with our community.
— Tara Marciniak - President: Center in the Square

Thank you to these wonderful sponsors of our Get Schooled Program!

Find us!

1 Market SQ SE

Roanoke, VA 24011